What can you give to your customers that will keep them coming back? If you have an affiliate program, then you are already learning about that. An affiliate program that doesn’t have much to help the affiliates to promote the product won’t do much business.

People are looking for gadgets, software, services and more to help make their lives a little easier. Let’s use the example of a fitness membership site. To get people to join, you offer them content on eating well and how to get started with an exercise program.

If you are working on a multilevel membership site platform, the members will get even more tools to help them when they upgrade. On level 2, they have access to an online nutritional guide that contains the information for thousands of foods. Also, there is a recipe finder and programs to help them track their progress.

On level 3, maybe they gain access to video and audio media. Here, they can listen to audio recordings of motivational speakers (like you) that they can download and listen to while they walk. Video media can be full-length exercise videos for home workouts or working out anywhere they happen to be.

Now, if we shift gears to a business membership site, the level of tools still needs to change with the membership. Maybe they gain access to brandable products that they can use and promote on their own website. Instead of charging $10 once for a special report, you are getting $29.95 per month for access to a new one every month.

Tools that you can use include:

• Brandable digital products (eBooks, special reports)
• Podcasts
• Blogs
• Affiliate Web Pages
• Videos and transcripts
• Audios and transcripts
• Software tools
• Private coaching packages
• eCourses and workbook materials

This is only the beginning. As you gain knowledge and new skills in your niche, so do your members. You are only limited by what you can create. And, when your tools accomplish great things for your members, they will be glad to give you a testimonial which further promotes your business.

The tools and resources that you offer on your membership site are what the members have signed up for. Don’t skimp on quality or quantity.