Do You Have What It Takes to Start a Membership Site?
Before you jump into creating a membership site in your favorite niche, take a little time to make sure you have what it takes to do the job right. After all, if you’re going to take on a job this size, you want to make sure you can do it successfully!
Do You Know Your Market?
Ideally, if you’re developing a membership site, you’ve chosen a niche you have extensive knowledge or experience you can use as a storehouse of information for your content. If you’ve had a highly successfully business of your own or you have a great deal of education on a particular topic, you’re probably good to go. What do you do, however, if you aren’t an expert in your target market? It doesn’t mean you cannot go forward with your ideas. It does mean you need to ask yourself a few questions and prepare yourself for a little hard work.
Why have you chosen this market? If the only reason you’re moving into a certain niche is for the money, it might not be enough. Keep in mind you will need to continually add fresh, USABLE content to your site in order for your members to continue to pay their monthly fees. If you choose a market you have absolutely no interest in, you’ll have a tough time finding and creating fresh content. Things will go much easier for you if you choose a topic you enjoy and want to continue learning about in the future.
Do You Have the Technical Skills?
There are services you can hire to build your membership site and have all the standard features already set up for you, but you need to pay a fee for them. While a monthly fee may not be a problem once your membership fees start rolling in, it can be tough for some new businesses at the beginning. Some services provide a trial period of one to two months, which can help you get around that detail. However, you may decide to go it on your own to build your membership site. This option can save you some money, but either way you will need a few technical skills.
You will also need some software that makes it possible for you to create your site. Here are a few items to add to your checklist before you start building your site:
HTML or WYSIWYG Software and Skills – If you know HTML, you’re a step ahead of the game, as you can design your pages however you like them. You can find WYSIWYG (what you see is what you get) editors that allow you to bypass the HTML, but you won’t have quite the flexibility.
FTP Program – You need a File Transfer Protocol (FTP) program so you can upload your pages to the server and store them there
Graphics – You need to know how to upload both graphics and text to your site.
If you don’t have the software you need, you can find most, if not all, of it free on the Internet. If you don’t have the skills, never fear. You can easily learn the things you need to know or you can hire someone to take care of the technical issues for you. Many times you can get your questions answered in forums or on social media sites like Twitter, so don’t be afraid to ask a few questions.
If you have these basic bases covered, you’re ready to get started creating your site. Keep in mind; you don’t need to be an expert to get started. Many Internet entrepreneurs learn as they go and create highly successful sites. Jump in and get started on your membership site today.
Tags: membership websites, planning, structure, tips





Thu, Dec 17, 2009
Memberships 101